Best Advertising for Small Business

The Science of Signage: How Consumers Become Aware of a Business

Purpose: To determine how new customers become aware of an existing small business.

Scope: Over a 5 year period, questionnaires were placed at the cash register of 408 businesses. All had recently installed a sign. 6060 new customers were asked how they became aware of the business.



Data Source: The Signage Foundation for Communication Excellence, Inc

World of Packaging - The world of packaging is a multi-billion dollar business. Most of the products you offer are packaged to sell, right? The most important package for your small business is the front of your store! It's the first thing your customers see, and it must convince them to stop in and shop! A Signtronix sign makes the best package you could have!

Welcome to Louisville-Signtronix Sign Install

The city of Louisville, Nebraska recently installed a beautiful new Signtronix sign combination including an integrated LED Sign electronic message center with the time and temperature feature. The LED portion can be programmed to display community information and events.


Ready To Install Out of the Crate




Signtronix Signs Have a Hook Already Installed for Easy Lifting


Designed to Fit Perfectly with the LED Sign








The Final Signtronix Install Step

Another Happy Signtronix Customer!

Auto Business Signs - Signtronix

Dear Signtronix,

We have really enjoyed our sign, and we are really glad that we decided to purchase it. Since we have not really had it up and running very long, it’s hard to say how much it has really boosted our sales, but we have had numerous comments on it. Everyone seems to be very impressed with it, as are we. I apologize for taking so long to send this to you, but we have been very busy, and we consider that a very good thing!!

Carl Tally

Craig’s Tire
Neosho, MO

Thanks Signtronix - Still in Business 12 Years Later!

Dear Gentlemen:

We would like to thank you very much for introducing us to Signtronix.

We ordered our sign in August and it was delivered and installed in September. Since the installation of our sign we have experienced a dramatic increase in our walk-in business. Our clients have all remarked about how good our sign looks and how pretty it is. We feel that purchasing your sign is the best advertising money we have ever spent.

Enclosed please find the survey you left with us; of the 15 visits we asked about 9 were from the sign.

Please consider us very satisfied.

Nell Elliott (written November 6, 1996)

Nell's Hairstyling
3700 Camp Robinson Road
North Little Rock, AR 72118

Ten Year Warranty on Signtronix Sign Purchase

To Signtronix and any future sign prospects:

I am very pleased with my recent experience with the Signtronix company. My salesperson, Kiman Lewis, was knowledgeable about the sign business and got me a good deal on my sign. Everything went according to our agreement. I had my sign designed, shipped and installed in less than 4 weeks.

I love my new sign. It has given my business a more professional image. I feel very proud of my new sign. My sign competes with the best of the signs out there. I feel confident that my new sign will bring in more walk-in and drive-by customers, which will translate in to more sales. One extra sale per month will pay for my new sign in no time. I also love the ten-year warranty which came with the sign.

My previous sign was home made from wood and cloth banner and was not lighted. I was losing a lot of potential customers who drove by my place at night and never knew I existed. Now, I am out there shining after dark.

Thanks to the Signtronix Company, their friendly staff and sales people. I recommend them highly.

Sam Farahzadi

Liberty Auto Sales
Springdale, AR

Signtronix Sign Snags Customers from National Franchise

August 24, 2006

Dear Ladies and Gentlemen,

We would like to thank Signtronix for taking the time to check back with us regarding our sign, which we bought from Signtronix 10 years ago. He put much time and energy working with us to create a new, sign. Our thanks also to the people making the sign to take the time to get the colors correct with the graphic.

Our regular customers have complimented on how much more visible we are now at night and how much more colorful it is. Because of this, we have seen an average of 10-15% monthly increase in sales. With a nationwide franchise ice cream business 3 doors down from us, that is a substantial increase.

Our new sign has definitely proven to be a worthwhile investment that I would highly recommend to any business owner who is wanting to increase their sates.

A. & H. Perry

Ev's Dairy Products
St Marshalltown, Iowa

Signtronix Customer-It Pays to Advertise

September 8, 2006

Dear Friends,

I have rarely, if ever, seen such obvious and direct results from advertising or any other thing I've experienced. I find it equally refreshing and significant that I haven't had any negative response yet.

The new look with the new sign gives every indication of helping my customers as well as my business. This was the main idea when I purchased the first sign and as I found then, it does "pay to advertise!" It also appears to improve the situation when you improve the advertisement.

Thank you again for your help in making it happen!

S. E. Albrecht
Steve's Cuttin' Corners
Helena, Montana


Video: ROI

Cafe Owner, "The Signtronix Sign projects the image we wanted"

Dear Doug & Bill,

Thank you for our new image and our new sign. My mother bought a sign from you back in 1974. It has survived all the storms and has served us well over the years. Unfortunately, the old sign said beer and wine. We have not sold alcohol for many, many years. This is definitely not the image we wanted to project.

We now have out new Signtronix sign up and we are very pleased. Friends and customers helped put out sign up so the installation really did not cost us anything. Besides the much improved image, out business has also picked up. Even though we have been in this small town forever and we thought everyone knew us, the sign is bringing in new people. We even had new customers comment that they always thought we were a bar so they never came in. They had been driving right by us for years. Now they come in.

Thank you again and we would be glad to recommend your company to other interested parties.

Owners,

Elvie's Café
Haines City, Florida

Beauty Salon gets 30% Increase with Signtronix Sign

Dear Signtronix,

We are very happy with our sign. It is a very valuable asset to the salon. It has drawn a lot of positive attention to us.

We have seen an increase in business and the feed back from our cliental has been great.

Thank you so much for an affordable sign that has added an additional 30% to our business.

R. Ricker

Little Snipper
Fort Myers, Florida

Find Orlando Florida Sign Companies

Yamaha Dealer gets new Signtronix Sign

Signtronix Sign Company,

I just wanted to drop you guys a note and say thank you! We have noticed a big difference since we installed out sign. Everyone talks about how noticeable it is. It is great! Not only does it catch attention, you can change it up. That’s even better to promote new sales, specials and announce upcoming events. It was an all around great purchase for the business.

Lumberjack Yamaha Inc.
Warren, Arkansas


Reader Comments:

I read about your signtronix trade show signs could you send me some information please thanks.

Best Advertising for Tanning Salon - My New Sign!

May 30, 2003

Signtronix,

Thank you for stopping in to show us your signs and in turn selling us the best advertising tool we have for our new tanning salon. The Signtronix sign is very outstanding in visibility, art work and, most of all, getting people’s attention. The biggest trick in business is to get people in your door. Your sign did that!

Thank you again for selling us the high quality and beautiful sign.

L. & P. Carlson

The Tan Zone
Sterling, Colorado

Read how Signtronix Helps Small Businesses Thrive in a Slow Economy

Motel Gets Positive Results from New Sign

November 27, 2005

Dear Signtronix:

Well, you were right. We love the new sign. The neighbors must, too – while we were installing it, we heard clapping coming from around the street! When we turned around, there they were, on their porch, each holding a big “Thumbs up” sign, and smiles on their faces.

The reader board feature fits us perfectly. We put up our first message – “Fishermen with boats wanted - $45 and up,” and we started getting fishermen with boats! Coincidence? Price? Hard to tell. On the other side, we could tell our customers that we had kitchens and pets. Very versatile and easy to change. I am glad we decided on that feature.

We noticed an increase in late night customers. It is early winter, and we can get guests as late as 9 pm, where before, our business started to taper off as the sun set. The visibility is great. It looks so professional and easy to spot that we are in the business of helping people really enjoy their time away from home. Thank you Signtronix so much for helping put our motel on the road to success.

The Taylor Family

Sea Haven Motel
Rockaway Beach, Oregon

Another Happy Signtronix Customer in Utah

January 9, 2007

Signtronix:

On October 31, 2006 your dealer came into my pet boutique and sold us a Signtronix sign. Within three weeks, we had the sign and we had installed it.

As a new owner of a 4,000 foot store, this sign has made a huge impact.

M. Bond, Owner

iPaw
Salt Lake City, Utah

Testimonial from Customer in Arkansas-Signtronix

Signtronix,

Hello. This is Farmers Implement and Repair. I just wanted to tell you how much our new sign has done for us. I was worried that our business would slow down this time of year, but since we have installed your sign, it has actually picked up! We have had many compliments on your sign also. Lots of people have said how nice and professional it looks. The people at Signtronix did an absolutely beautiful job on the sign. We had a wonderful salesman also. He was very polite and he stayed here until he had all of our questions answered. He made it very easy! Thank you for letting us be a part of this!

Owners,

Farmers Implement & Repair
Paris, Arkansas

Restaurant Sign Customer-Signtronix

October 13, 1998

Dear Signtronix,

Your sign is the greatest! We got so many compliments on it before we even got it uncrated.

I’m enclosing the survey sheet, and I’ve got to tell you – It must really be an eye-catcher. Most all of the new people surveyed said the sign alerted them of an eating place. But even the few that were looking to find us because someone had told them about us said the sign was what they noticed first.

Belinda

Scott’s Restaurant
Des Arc, AR 72040

Signtronix Customer in Phoenix

Dear Signtronix - To Whom It May Concern:

I wish to state that I am very pleased with what Signtronix signage has done for my business. The new sign gives my shop the identity of what we do.

It is highly visible, has excellent color and even my clients I have had for years compliment it. It is critical to keeping my addition filled. Thank you for the quality job. I would recommend it to anyone needing good signage.


Owner,
The Golden Razor
Phoenix, AZ

Signtronix Signs

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