Friday, October 26, 2012

Signtronix: Counter-Intuitive Response


Business cycles are marked by the cash flow that is the lifeblood of any company.  Strong sales volume provides the cash necessary to expand the business and offer new products and services.  Slow economic times causes business owners to eliminate expenses and plan for the worst possible scenario.  Signtronix knows that expenditures for effective signage can increase sales even when the economy is slow.  Potential customers will visit the business location to learn about the company.  Electronic signs can be quickly and easily programmed at the same time new products or services are introduced.  Additional sales can arrive just in time to save the business.

During slow times, some businesses attempt to increase the traditional advertising efforts to find more customers.  Signtronix signs will reach out to many people with a possible interest in the company’s product or services.  Optimal sign positions will ensure that thousands of people in cars and walking past will become interested.  Some people will stop into the location to find out about the business.  Some businesses have been in the same location for years and have remain unnoticed because of the signage.  New signs cry out to people, and the company wins new customers.  Other businesses in the area will follow suit, which improves the entire area.

Saving money and postponing the purchase of new signs might be the final action ever taken as a decision maker.  Businesses can thrive by reaching out to new customers with Signtronix signs.  Companies can achieve many different objectives through the purchase of new interior and exterior signs.  Economic times might be tight, but customers will always need certain products and services that meet needs.  Over time, the improved sales revenue will offset the price of installing the signs.  More signs can be added as additional offerings are added to the company’s repertoire.




Friday, October 19, 2012

Signtronix: Signs Stand Sentry Around the Clock


Any business that closes about the same time as the other businesses in the area will notice that the next morning there are people waiting to be let into the business.  People are in the area throughout the night, and some will notice the sign for a product or service they need.  Signtronix knows that the reason for those early visits is the exterior signage that was illuminated throughout the night.  Signs offer many benefits that are unnoticed.

·         Attention-grabbing – Great signs are noticed by potential customers, employees at other businesses and passersby.  A unique sign will be used as a landmark for people in the area.
·         Informative – Recognizable brand elements assure the public that the sought-after business is the one under the recognizable sign.  Important details about offerings are posted clearly on exterior signs.
·         Improves appearance – Attractive signs improve the business image in the minds of the public.  A company with high-quality signage is respected and trusted.
·         Always in place – A business sign never goes home early or has sore feet.  Rain or shine, the sign will present the company’s message to anyone who sees it.
·         Never calls in sick – As the most dependable member of the team, the sign will never call in sick or quit before the job is completed.
·         Increases sales – New signs contribute to increased sales revenue because the public becomes curious about the business.
·         Worth every cent – Business expenses rarely have the remarkable return on investment offered by Signtronix signage.

Business owners are wise to make effective signage a high priority.  Company image is improved when a Signtronix designer is asked to provide excellent designs for the interior and exterior of the business location.  Customers will find the business easier and build belief in the products and services offered.

Friday, October 12, 2012

Signtronix: Why Use Signs at All?


From the early cardboard sign in a main street window, signs have become major players in the advertising efforts of businesses of every size and type.  Signtronix salespeople offer excellent sign choices for clients in every industry.  Few people realize that signs fulfill many purposes.

·         Increased traffic – Existing customers purchase from local businesses for as long as they live in the area.  Every business must realize the importance of signage that draws new customers through the doors.  Effective use of signs when new products arrive will ensure that more people visit each week.  The steady stream of foot traffic is essential for every business.

·         Brand recognition – Images remain in the minds of people for long periods.  Use of pictures and few words makes a sign memorable for the person who is seeking a certain product or service.  Business owners will contact the Signtronix salesperson for new ideas whenever new offerings become available.  The right combination of brand elements is sure to reach out to the right group of people.

·         Improve sales – Interior signage leads customers through the aisles and answers questions that lead to sales.  Impulse sales happen once the customer has found the product for which he came.  Great signs can increase the number of times a customer buys an item without intending to do so.

A business without signs is similar to a stereo without speakers.  People want to patronize great local businesses that offer the products and services being sought.  Signtronix designers have excellent design ideas for the business.  Effective signage is essential for the business with dreams of growing and offering the best possible products and services to new and existing customers.  Decision makers will realize significant benefits once the signs are in place and customer begin to stream through the door.

Friday, October 5, 2012

Signtronix: Business Signage Draws Customers


Anyone who has searched for a certain business on a business street knows the importance of meaningful exterior signage.  Depending on the extent of the need, the customer might not invest the required effort to find an obscure sign.  Signtronix has a team of expert salespeople who know how to assemble the most effective combination of signs.  At meeting the Signtronix expert, the client will be amazed at the extensive knowledge level of the salesperson.  Every detail has been considered.

·         Restrictions – Every city has specific size and placement limitations that are intended to create uniformity.  The Signtronix salesperson will understand every limit that will be placed on the sign in the specific location.  Clients can ask any questions, and the answers will be provided.

·         Clear message – The decision maker will have some ideas, but the salesperson will know how to communicate the company message.  Traffic flow plays an important role in the size and placement of signs.  Every exterior sign must carry clear messages that are easily understood by anyone.

·         Intriguing design – Fast-paced lifestyles prevent most people from studying a streetscape.  Attractive signage will draw the interest of those who are looking for the business.  Bright colors and clear images welcome potential customers into the location to learn more.

·         Appropriate sizes – Legal limits are one factor that determines size, but the more important factor is the visibility and position of the sign.  Clients will make suggestions, but the expert salesperson will have excellent ideas for the best possible size for each sign.

Signtronix has been working with clients since 1959.  Thousands of business owners have trusted the experts to provide invaluable guidance throughout the sign purchases.  Repeat orders are received from many happy customers when the time comes to update the signs.